External link to Marketing and Online Social Networks

Marketing and Online Social Networks

INTRODUCTION Situation Synopsis: Competitors have developed different approaches to attract consumers in the online dating market; some of which have been copying eHarmony’s product features and using alternative strategies to attract singles. Company’s Current Strategy: eHarmony uses a focused differentiation strategy. It focuses on singles seeking a serious relationship and long-term compatibility. It distinguished itself from other sites by using a unique matching algorithm. They […]

External link to Social Media And Marketing Critical Essay

Social Media And Marketing Critical Essay

Abstract The growth of social media has brought about numerous changes in the way companies perform their responsibilities. With modern changes in the way people communicate, there is a need for businesses to embrace modern technology in undertaking their activities which were traditionally performed by other means. A company’s marketing requirements are necessary if a company has to achieve the required market share or target […]

External link to Concepts of Marketing in Bd

Concepts of Marketing in Bd

The word “Business” has its unique identity. Marketing execute a vital role in achieving the ultimate goal of business organization-profit maximization. Different companies follow different strategies and concepts of marketing according to their selected target market and customer. Marketing has to face innumerable challenges in its way of work. In this report, we have tried to cover the different strategies or concepts followed by different […]

External link to Marketing and Levis Strauss

Marketing and Levis Strauss

Company Description According to the Levis Strauss website (2013), the Levi Strauss brand became an established jean company in 1873 when they manufactured the first pair of blue jeans in San Francisco, CA. The company is comprised of Men’s, Women’s, Jr.’s and Children’s clothing. This company is engineering more than jeans this present day and now is including shirts, shoes, etc. Today the company’s headquarters […]

External link to Marketing Topics

Marketing Topics

KANCHAN AHUJA Lily Villa, 12th Road, Chembur, Mumbai – 400 071 Phone Nos: (R)022- 25217372 (M) 98207 10041 Email : [email protected] com Currently persuing Masters in management from K J Somaiya Institute of management Batch – 2008-2011 Objective: To secure a challenging and rewarding position within a reputable company offering personal development opportunities based on performance. Work Experience: HSBC Bank : Designation: Premier Service Manager […]

External link to Essay On Marketing Strategies

Essay On Marketing Strategies

This report consists of two sections. It starts defining market ideas and structures then proceeds with assignment task and analyses marketing strategies being used by Sensodyne, a very well positioned brand globally in health care market. Definition of marketing In a very simple way, marketing can be defined as Having a good knowledge of customers needs and wants Providing customers with what they require Gaining […]

External link to Coca-Cola Marketing Report

Coca-Cola Marketing Report

1. General Information on Coca Cola 1.1 Description of Coca-Cola Co. and its history Coca-Cola started as a cure for the addiction to morphine. After Colonel John Pemberton was injured in war and addicted to morphine, he looked into ways to find a cure for the addiction and finally in 1886, the first non-alcoholic version of a French Coco Wine called Coca-Cola was made. Today […]

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Marketing Management: Overview

Ulaanbaatar carpet JSC was established in 1971. Located in Mongolia, a very famous name in carpet manufacturing as their products have rich colors and beauty and high durability ensured by their high quality wool, sheep and fine workmanship. In 1992, the company had transformed into a Joint Stock Company. The company has around 550 employees; The main goal for the corporate is profit maximization Annual […]

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